Concentration in Management and Marketing

Overview

          The objective of the management and marketing concentration is to provide the student with an understanding of many of the various aspects of modern organization management and marketing practices. Specific knowledge is taught in the areas of organizational behavior, human resources management, marketing research, and marketing management. Students completing this program can reasonably expect to find employment in businesses or organizations where they will apply and expand the skills developed in the classroom or continue study at the graduate level.

Courses Required

Core Classes

  • LEAP
  • ENG 121 or ENG 190
  • ENG 123 or ENG 290
  • ENG 200-299 or WRI 276
  • 2 Foreign Language Classes
  • HIS 120
  • POL 151 or POL 161
  • PHL 101 or PHL 190
  • PHL 313
  • THL 101 or THL 190
  • THL 200-399
  • CIS 115
  • Fine Art
  • MTH 111+
  • Science
  • ECO 101 or ECO 102
  • 4 Electives

Business Division Requirements

  • ECO 101
  • ECO 102
  • ACC 201
  • ACC 202
  • BUS 220
  • BUS 263
  • BUS 264
  • CIS 115
  • MTH 140 or MTH 121
  • BUS 301
  • MKT 311
  • MGT 301
  • CIS 381 or ACC 381
  • PHL 313
  • BUS 320
  • FIN 301
  • BUS 499

Concentration Requirements

  • MGT 320
  • MGT 421
  • MKT 422
  • MKT 450
  • Two additional Upper-Division MGT or MKT electives
    • (Other course may be approved by Division Chair.)

From My Perspective


“Spring Hill College was a natural fit for me. The school has a great business program and provides an excellent foundation for problem-solving, decision-making, and critical thinking.”

-Nate Cunningham ‘02
Atlanta, Ga.